In 2014, I was interviewed by a Swedish news show, where the host, Maria Ingmar Bergstrom asked me a few questions about my company: "We see this as a new trend in Sweden," I said. "Most women in the industry are starting to use products that are marketed as lifestyle and not as a health product."I don't agree that I'm a "new trend" in the industry. I've been around for years and I've seen health products evolve and mature over the years. My company was founded in 1999, and our focus is primarily on wellness. The market in Sweden has been growing in value and we are seeing more and more people trying new products.I have a few products on my market that I would like to mention to you.I like our Belly Bandit. This is a great product for those with a tight belly and a tight waist. This bandit will help with weight loss. If you wear it you won't need any belly band, but if you do, you will want it back. It has two straps which can be adjusted to fit your body so you can get the perfect fit. The bandit weighs 7.5 ozs and it is made of stretch polyester and nylon.